Our Services
We create brands that have a compelling purpose, consistently communicated through every touchpoint.
Tangible defines your brand strategy by understanding your business strategy and aligning your Vision, Mission, and Values with your brand.
Here’s how we make brands Tangible.
Our Approach
How We Make
Brands Real
Once your Brand Strategy has be defined, we cascade them across four buckets: Marketing and Communications, People and Culture, Products and Services, as well as Spaces and Places where relevant to your brand.

This is how we ensure that your brand is consistently articulated across all touchpoints, building trust and a strong perception amongst your brand’s target audiences.
Your braaStrong strategy drives consistency, and consistency builds trust. This is why we focus on getting the foundations right.nd needs to be relevant, consistent and tell your story.
Brand
Strategy
Your brand needs to be relevant, consistent and tell your story.
Marketing and Communications
Your brand should unite and inspire your employees behind a common purpose.
People
and Culture
Spaces and Places
Your brand should help organise, present and highlight your products and services
Products
and Services
Your brand needs to be relevant, consistent and tell your story.
Brand Strategy
Marketing and Communications
Your brand needs to be relevant, consistent and tell your story.
People
and Culture
Products and Services
Spaces and Places
Our Process
Tangible’s 

Three Key Phases
We dig deep, revealing the truths, tensions, and opportunities within your brand.
This phase uncovers the insights that define your brand’s strategic foundation and direction. We combine audit findings with market research, using our proprietary Brand Pillars & Values Framework™ and Brand Personality Framework™ to develop and test brand hypotheses with your key stakeholders.
We turn ideas into experiences that people can see, feel, and believe in.
This phase focuses on ensuring the right materials are in place for effective and consistent brand implementation. We equip internal teams and partners with the tools, guidelines, and training needed to manage the brand, ensuring alignment and continuity over time.
Brand Strategy
Defining your brand’s foundation, direction, and personality. These modules help identify who you are, what you stand for, and where you’re going.
Defining your brand’s foundation, direction, and personality. These modules help identify who you are, what you stand for, and where you’re going.
Brand and Business Alignment
Clarifying your brand’s purpose, promise, and values to align vision and business
Market Research and Insights
Uncovering market, category, and cultural insights to define your brand and what makes it different.
Brand Audit
Auditing your brand’s strategy and communications to uncover strengths, weaknesses and opportunities.
Brand Management and Monitoring
Establishing the systems and tools that ensure your brand stays consistent as it grows.
Marketing and Communications
Crafting and communicating your brand story across every channel. From naming to campaigns, we bring your identity to life.
Crafting and communicating your brand story across every channel. From naming to campaigns, we bring your identity to life.
Brand Toolkits
Communication Strategy
Defining how and where your brand speaks. From messaging plans to digital and social strategy.
Digital Experience
Building user-friendly digital platforms that extend your brand online with clarity and consistency.
Marketing Materials
Designing and delivering campaigns that bring your brand to life and drive measurable engagement.
People 
and Culture
Bringing your brand to life from the inside out. We align internal & external stakeholder, values, and behaviours with your brand identity.
Crafting and communicating your brand story across every channel. From naming to campaigns, we bring your identity to life.
Stakeholder Engagement & Insights
Collecting qualitative and quantitative insights to shape brand, culture, and service experiences.
Culture and Employer Branding
Cascading the brand values into behaviours, and experiences that attract, engage, and retain stakeholders.
Brand Alignment and Training
Equipping teams and partners with the tools and training to live the brand everyday.
Products and Services
Translating brand strategy into tangible offerings and experiences. We help define, design, and deliver brand-aligned products and services.
Translating brand strategy into tangible offerings and experiences. We help define, design, and deliver brand-aligned products and services.
Brand Architecture
Product and Service Organisation
Packaging Design
Innovation and Service Design
Spaces 
and Places
Designing physical and digital environments that express your brand. From concept to build, we shape experiences people can walk into.
Designing physical and digital environments that express your brand. From concept to build, we shape experiences people can walk into.
Experience Audit
Interior and Environmental Design
Grants
Grants
Tangible is PMC-Certified. This means you can get up to 50% in funding on your branding project with us.
We’ve guided eligible clients through application processes with a success rate of over 90%.
Resources
Learn About Branding
Industry Guides and Insights
What are the top agencies doing? Does your brand need a refresh? Uncover insider industry knowledge.
